On the horizon

Things have become interesting around here. This week we acquired a new product line that’s going to take our industry by storm. Well that’s the idea at least. Now I have until Tuesday to rebrand this product. That means coming up with a new logo and a full page ad for the trade magazine we advertise in. Page 2 even! We’re pretty excited about it. All our customers always ask if we sell anything else. Now we can say “why yes we do”… It’s going to take some hard work and long hours to get everything up and running, but it’s nothing new to us. A lot of the work lies in my camp. Design, design, design. That’s what I’m here for though. Now I have 2 brand identities to manage. They’ll fold together nicely. I’ll post some of the new designs when I get a little further down the road with them. Until then…